HOW IT WORKS

Identify, engage, convert, reactivate, measure

1. 1

   Identify

   The business fills a GrowthCanvas. A shopper can join with explicit consent. The mall knows which tenants are on board.

2. 2

   Engage

   The Growth Manager drafts a weekly plan and content. The mall can invite tenants into a campaign. Shoppers ask Khulora Discover.

3. 3

   Convert

   An offer gets a code. A claim becomes a lead. Staff redeem the code in store. The owner approves anything that publishes.

4. 4

   Reactivate

   Shoppers who opted in can be grouped as new, active, at-risk or dormant. A mall campaign can invite them back. Every message has an opt-out.

5. 5

   Measure

   Leads, redemptions, content published and campaign participation. The mall sees aggregates. A tenant’s private leads stay with the tenant.